Play to Stay with the GAA

27 Aug 2015

The GAA in partnership with the University of Stirling announced the findings from an extensive research project, which has successfully created new knowledge on how to tackle youth sport drop out.

Sport has a significant impact on society. It provides a powerful context for promoting the health and well-being of youth. Given the popularity and benefits that may be derived from sport, it is perhaps surprising that there is a declining sport participation trend from childhood to adolescence and reduced participation in regular sport among youth. Worldwide trends reveal drop out from sport at levels of 50% and higher. A portion of this dropout may reflect sampling of sports, where children and youth are trying out or transferring between different sports. However, some of the dropout from sport may reflect dissatisfaction or negative experiences.

'Like many sporting organizations around the world, the GAA has recognized the prevalence and health significance of young people dropping away from participation in sport. In 2012, we commissioned a research partnership with the University of Stirling in order to understand why people are disengaging from participation in Gaelic Games and more importantly how the GAA can proactively respond to meeting the needs of young people participating in our games' explained Pat Daly, Director of Games Development and Research, GAA.

Over a 15-month period a National Steering Group compromising of experts from the University of Stirling, 10 local grassroots coaches and representatives from the GAA's Games Development Department designed and executed a pilot initiative centered around the creation of a new GAA community entity entitled the GAA Super Game Centre. 10 Super Game Centers were set up across 10 counties and offered a 24-week games programme to 430 players
aged 12 to 16 years. Players were exposed to small-sided games, which involved a form of coaching support based upon 6 key values identified from a review of evidence from around the world.

'The objective of our research programme was to assist the GAA in order to test an alternative way to positively engage young players in participating in Gaelic Games. Having reviewed the evidence from around the world we identified 6 key values (positive feedback, respect, belonging, empowerment, enjoyment, effort) which if expressed in a games environment would create the type of participation experience which would positively impact a young player's desire to Play to Stay with the GAA. Over a 24 week period 430 players created over 3,500 visits to the 10 Super Game Centres. Our research found the players received greater levels of social support which reduced their intention to drop out of Gaelic Games participation. This findings were explained as a result of players developing a greater sense of the belonging to the GAA as a result of experiencing the 6 play to stay values.' explained Daragh Sheridan, Research Lead, GAA Super Game Center National Pilot Programme.

The University of Stirling has prepared a report for the GAA outlining 6 key recommendations designed to enable the GAA to act on the findings identified from the research programme. 'The Irish Sports Council are delighted to see the GAA take a lead role in tackling youth sports drop out. The use of cutting edge research to get closer to the needs of youth participants has to be commended. The lessons learned from the Super Game Center research have the potential to be applied right across Irish sport and thus ensure that we can maximize youth participation on a whole sport basis' explained John Treacy, CEO, Irish Sports Council.

The recommendations contained within the GAA Super Game Centre report are aligned with the current GAA strategy which has identified maximizing participation as a key priority goal. 'Maximising participation in our games is a key strategic priority for the association' explained Aogلn س Fearghail, Uachtarلn Cumann Lْthchleas Gael. 'The recommendations from this research will enable the GAA to become an international leader in positive youth sport engagement. Our aim is to provide a regular programme of meaningful and inclusive games opportunities that set the conditions for life long participation in our games. This is critical in safeguarding the significant role that Gaelic Games play in the health and well-being of local communities'.